Overview
Entourage Effect offers expertly extracted medical marijuana gummies and bars.
Challenge
Standing Out in a Crowd.
The challenge that Entourage Effect faces is a booming yet taboo industry. The lurch from contraband to almost recreationally legal leaves the cannabis industry with awkward growing pains. With many other cannabis companies focused on manufacturing authentic counterculture brands, we saw the value in a tighter presentation.
The One Thing
Does this convey wellness in the most direct way?
Strengths
Creating a Professional and Clean Brand.
As we work to overturn stigma against the cannabis industry, we must recraft the image of cannabis as medical marijuana.